Only Booze: Liquor Store Simulator is a first-person store management simulator about an alcoholic who opens a liquor store. Players stock shelves, manage supply, set prices, hire staff and expand the store in a dynamic market where prices change daily and trends shift overnight. Holidays, festivals, inspections and market rumors change demand, and the store's reputation on social media affects customer traffic, premium buyers, events and police inspections. Players can run a legal business or break rules such as skipping ID checks for bigger profits at the risk of an inspection, and can drink their own stock, which affects their judgment, reputation and performance.