Black & White is a critically acclaimed strategy game designed by Peter Molyneux and developed by his then-new company, Lionhead Studios. Though released on PC, a port was planned for the Sega Dreamcast, but was canceled (along with a port to the PlayStation). It is assumed that had it been released, publishing would have been handled by Sega. Unlike many canceled Dreamcast games, Black & White was heavily advertised, appearing at E3 2000 and as a video in Dream On Collection 4. A number of screenshots of the Dreamcast version were distributed by Sega Europe around this period, which suggest that the game would have taken a slight graphical hit if released on the system. According to Peter Molyneux, the Dreamcast would have been VMU support, where players could upload their creatures and have them fight others. It would have also featured online multiplayer. Black & White was originally due to appear in late 2000 before being pushed back to "the first half" of 2001. It missed this deadline and did not appear at E3 2001, with rumours stating that Sega had scrapped the project following their decision to leave the hardware business. The PC version was released in March 2001.