To exact revenge on the Brave, the reckless Demon Lord Alice, after her rebirth, decides to proceed cautiously, step by step. To weaken the brave's forces, she must defeat the Four Sages and expand her territory.
This world is trapped in an endless war between humans and demons. In this situation, the Demon Lord Alice went to challenge the brave chosen by the Goddess all by herself to defeat them, but she was defeated without being able to fight back. In her dying moments, she regretted her reckless plans up until then and prayed for a chance to start over. The next moment, Alice was reborn one year before she started conquering the world. This is a reincarnation story where the Demon Lord, who has been granted a second chance, embarks on an adventure to realize her ambition of world conquest once more.